March was very intensive for Greatvisory despite omnipresent Covid 19 pandemia.
For one of our Clients we have implemented mapping exercise of one of EU policies in 9 EU countries. Extensive data collection activities mainly contribute towards the assessment of the coherence criteria, notably regarding the extent to which communication actions implemented in the Member States are complementary with the actions at the EU level.
We have reviewed communication efforts in 9 EU countries implemented from 2016 until this day. This included communication by the government (including different public bodies like relevant ministries, agencies, etc.) and third parties (e.g., Associations, NGOs, etc.).
On top of that our Greatvisors monitored internet media to grasp the sentiment on how this EU policy was portrayed in the online media portals in analysed countries.
Mapping and media monitoring is only a first step of a broader task related to this evaluation being currently implemented by Greatvisory.
